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The Z Serca Mazur story

We have been building internet communities, media and brands since the early days of their digital history.Years of building digital stories.

We combine experience from websites, media, project management and events into one practical promotion system. We bring large-project capability, regional pricing and an everyday presence in Masuria.Websites, communities, radio, advertising and projects developed in Poland and abroad — now connected through Z Serca Mazur.

Story in brief

From early websites to our own media, projects and events.

01from age 16

Early websites and communities

Regional websites, chats and communities were the first practical lesson: a platform matters only when people want to use it.

  • nastolatek.net
  • gorowo.com
  • bartoszyce.pl
04United Kingdom

Project management and ealing.pl

Project coordination abroad and the ealing.pl community strengthened an approach based on usefulness, process and long-term relationships.

  • ealing.pl
  • Polish community in the UK
  • project management
06event delivery

Production, logistics and responsibility

Event work developed a practical model in which concept, schedules, suppliers, logistics, communication and responsibility have to meet in one delivery plan.

  • event production
  • logistics
  • coordination
09today and next

From media support to our own event formats

Żagle nad Czosem and Electric Mazury show the next step: building event brands together with their web, communication, media and long-term visibility.

11today

One system for brand and visibility

Today we connect brand strategy, WordPress and SEO, social media, owned media, audio-video production and events in one system. We develop this model on our own projects and apply proven solutions to client work.

Today

National and international events

We collaborate with an experienced event specialist who delivered national and international events for the…

Web Project Management and owned brands

A Web Project Manager experienced in coordinating digital delivery and developing an owned network of…

Senior Project Management

A freelancer working with us has delivered projects for Microsoft and banking networks and is…

Back to Z Serca Mazur

What branding really is

A logo is an element. A brand is a system of decisions.

We build direction, character, language, identity, experience and a way of operating so every channel expresses the same brand.

  1. 01

    Purpose and positioning

    We first define why the brand should exist, who it serves and what should make it different.

  2. 02

    Voice and character

    A brand should sound like one person across its website, social media and events.

  3. 03

    Visual system

    Identity should support daily work rather than become a collection of attractive but disconnected graphics.

  4. 04

    Visibility and growth

    We design content, URLs and channels so the brand can be found, remembered and developed.

1 / 4
01from age 16

Early websites and communities

Regional websites, chats and communities were the first practical lesson: a platform matters only when people want to use it.

  • nastolatek.net
  • gorowo.com
  • bartoszyce.pl
  • forumowisko.pl
02internet and radio

Radio, portals and local audiences

Internet radio and regional media developed daily skills in content, community, reach and building trust around a local brand.

  • Radio Gorowo.com
  • regional portals
  • online communities
03Warsaw

Advertising, portals and press

Advertising sales and agency work showed how ideas, reach and the client’s commercial objective need to work together.

  • advertising sales
  • web portals
  • print media
04United Kingdom

Project management and ealing.pl

Project coordination abroad and the ealing.pl community strengthened an approach based on usefulness, process and long-term relationships.

  • ealing.pl
  • Polish community in the UK
  • project management
05project work

Complex delivery and process discipline

Experience in demanding projects strengthened planning, risk control, decision ownership and coordination of people with different specialisms.

  • project planning
  • risk control
  • multidisciplinary teams
06event delivery

Production, logistics and responsibility

Event work developed a practical model in which concept, schedules, suppliers, logistics, communication and responsibility have to meet in one delivery plan.

  • event production
  • logistics
  • coordination
07audio and video

Podcasts, video and local studios

Studios and production workflows connect concept, recording, editing, publishing and promotion in one repeatable process.

  • Mrągowo studio
  • Kętrzyn studio
  • podcasts and video
09today and next

From media support to our own event formats

Żagle nad Czosem and Electric Mazury show the next step: building event brands together with their web, communication, media and long-term visibility.

10on the ground

Venues, partners and delivery in Masuria

Permanent local presence, venue relationships and regional suppliers allow us to coordinate projects on the ground instead of managing them only from a distance.

  • Hotel Anek
  • local suppliers
  • Masuria
11today

One system for brand and visibility

Today we connect brand strategy, WordPress and SEO, social media, owned media, audio-video production and events in one system. We develop this model on our own projects and apply proven solutions to client work.

Capabilities larger than the agency itself

Local presence combined with experience from large projects.

Z Serca Mazur works as a focused collaboration system. We select people with genuine operational, technology and event experience instead of maintaining an expensive structure for appearance alone.

01
concept / organisation / partners / delivery

National and international events

We collaborate with an experienced event specialist who delivered national and international events for the Polkomtel Group before it became part of the Polsat Group.

02
strategy / web / media / growth

Web Project Management and owned brands

A Web Project Manager experienced in coordinating digital delivery and developing an owned network of brands, websites and media channels.

03
process / risk / teams / large organisations

Senior Project Management

A freelancer working with us has delivered projects for Microsoft and banking networks and is currently a Senior Project Manager at one of Poland’s largest banks.

1 / 3

Events

From an idea to an event with a brand, promotion and a future.

We can combine event organisation with branding, a website, sales, media, partners and post-event communication. The work does not end with a poster or the event day.

  1. 01

    Concept

    Objective, format, audience and a realistic delivery plan.

  2. 02

    Event brand

    Name, identity, language and coherent materials.

  3. 03

    Website and sales

    Information architecture, programme, tickets and conversion points.

  4. 04

    Promotion and media

    Social media, owned channels, partners, patronage and content production.

  5. 05

    Delivery and continuity

    Coordination, coverage, archive and visibility for future editions.

1 / 5

Poster, post and owned website

Every channel has a role. An owned website creates continuity.

We do not dismiss posters, print or social media. We connect them with a place people can return to, search and use to take the next step.

  1. 01

    Poster and leaflet

    They work in a specific place and moment. They can invite attention but rarely hold the full project story.

  2. 02

    Social media post

    It can generate quick reach and reaction, but visibility depends on the algorithm and the pace of new content.

  3. 03

    Owned website

    It has a lasting address, can be searched, updated, shared and developed across campaigns and future editions.

1 / 3
When did you last return to a leaflet? You can return to a good website, search for it and share it again.

We are here

Large-project capabilities. Regional pricing. Daily presence in Masuria.

We know the area, local media, organisers, businesses and how the region operates outside a presentation deck. We do not arrive only for a meeting — we are here and can work on the project every day.

  • 01Knowledge of the region and its seasonality
  • 02Our own media and websites
  • 03Close and responsive collaboration
  • 04A team selected for the actual scope

Interactive guide

See what the road for your project could look like.

Choose three answers. We will outline today’s situation, the system to build and a possible tomorrow.

01

What are you building?

Our principle

We want you to earn more through our work than we earn from you.

A collaboration should create more value for the client than it costs. Long relationships should come from results and trust, not contract length.

Brief / 6 steps

Let’s begin with the right questions

Six short steps. One decision at a time, followed by a clear summary before you send it.

010203040506
01What are we building?
02Where is the brand today?
03What is not working or missing?
04Which areas should we connect?
05What should change when the project is complete?
06How should we return with a concrete proposal?
Direction summary
Information

Privacy

Data controller: Z Serca Mazur.

Data processed: the information entered in the brief and your contact details.

Purpose: responding to your enquiry and preparing a proposal.

Providing the data is voluntary, but necessary for us to respond.

Direct contact

Choose the fastest route.

Przewijanie do góry