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Who it is for

For companies, brands and organisers that need one accountable team.

Method

Marketing and social media: how we work.

The method should organise the work, not add unnecessary layers. We treat social media as an ongoing information flow, not a factory of random posts. We define material sources, publishing rhythm, approval responsibility, moderation and sales moments. We use trends only when they fit the brand.

Technical layer

Marketing and social media: what we actually check and implement.

  • Account ownership, roles and two-factor authentication
  • Content calendar and material library
  • Post, story, reel and video formats matched to each channel
  • Meta Business Suite, campaigns and measurement where they are needed
  • UTM, Pixel or other available campaign data sources
  • Rights to photos, music, likenesses and client materials

Practical value

“We build consistency around what the organisation genuinely does: people, work, knowledge, events and place. We do not base a brand strategy on accidents, tragedies or artificial sensationalism. This is a quality decision, not a promise of an extra ranking point.”

Price list · starting prices

What it costs.

The same packages and prices are in our PDF proposals.

01

Social media - ongoing management

from 790 PLN

When you want to publish regularly without doing it yourself. Price per month of management.

New More in the packages, at the same price

  • Every package: videos and event coverage on our YouTube channels (TV Mrągowo, TV Kętrzyn) when the topic fits the channel
  • Every package: 1 advert in our media every month when it fits the content
  • From Active brand: we share your reels in our TV channels’ Facebook stories every time, and as Shorts on our YouTube when they fit the channel
  • Brand in motion: 1 professional film in every billing period
  • PresenceAt least 4 posts, supporting creative and a basic communication plan.
    from 790 PLN / month
  • Active brandAt least 8 posts, at least 2 reels from your material plus 2 reels we prepare ourselves, basic moderation and topic planning.
    from 1 490 PLN / month
  • Brand in motionAt least 12 posts, at least 4 reels from your material plus 2 reels we prepare ourselves, 1 professional film per billing period, stories, communication plan and ongoing coordination.
    from 2 490 PLN / month
02

Meta campaigns

from 790 PLN

Paid ads on Facebook and Instagram. The price covers campaign management; the ad budget is paid separately.

  • Meta LocalFacebook and Instagram Ads: setup, campaign, core creative, audiences, control and reporting. Media budget excluded.
    from 790 PLN / month
  • Meta PerformanceMultiple campaigns, creative variants, Pixel / events where needed, UTM, remarketing and optimisation.
    from 1 190 PLN / month
  • Meta Campaign PROLarger social campaigns, events and ticket sales with more ad sets, creative, control and optimisation.
    from 1 490 PLN / month
03

Campaigns

from 1 990 PLN

One self-contained campaign: idea, creative and ad setup.

  • Campaign StartStrategy, key visual, Facebook/Instagram ad set, copy and agreed asset adaptations. Print, placements and media budget excluded.
    from 1 990 PLN / campaign
  • Regional CampaignCampaign creative, social, web/outdoor/print assets, communication and core performance within the agreed scope.
    from 2 990 PLN / campaign
  • Campaign 360Wider brand or event campaign: strategy, creative, social, landing/web, field assets and performance coordination.
    from 3 990 PLN / campaign
04

Ongoing brand care

from 1 290 PLN

One lead for the brand, social media, website and campaigns. Price per month.

  • Brand CareOngoing communication and brand development within an agreed scope. Contracts from 6 months.
    from 1 290 PLN / month
  • Brand GrowthSocial, web, communication and SEO development within an agreed scope. Contracts from 6 months.
    from 1 990 PLN / month
  • Brand 360Full agency partnership: brand, social, web, SEO, creative and campaigns within an agreed monthly scope.
    from 2 990 PLN / month
  • These are starting prices. The exact scope and amount are confirmed before work begins.
  • Foundations and associations: 30% off our fee.
  • External costs, licences, suppliers and advertising budgets are billed separately.

Category scope

  1. 01Communication strategy
  2. 02Posts and graphics
  3. 03Reels and video
  4. 04Moderation
  5. 05Campaigns

Process

  1. 01Diagnosis
  2. 02Scope
  3. 03Plan
  4. 04Delivery
  5. 05Continued growth

Additional costs

“Advertising budgets and external supplier costs are quoted separately.”

Questions and answers

Social media: questions and answers.

How much does social media management cost?

Starting point: from 790 PLN / month. The amount depends on the number of channels, publishing rhythm and whether we also run paid campaigns.

What does social media management include?

Setting up and tidying channels, a topic and publishing plan, posts, reels and day-to-day communication, Facebook and Instagram ads, measurement where needed, plus optimisation and reporting.

How long is the contract?

Ongoing brand management runs for a minimum of 6 months. Contracts are signed for 6 to 60 months.

Do you run Facebook and Instagram campaigns?

Yes. We run paid social campaigns, mainly on Facebook and Instagram: communication plan, creative, Meta Ads, measurement and optimisation.

Do you have an idea, a scope or a problem to solve?

Let us start with a focused conversation.

Phone604 655 345 E-mailagencja@zsercamazur.pl
Marketing and social media
Brief / 6 steps

Let’s begin with the right questions

Six short questions are enough for us to return with a clear direction for the conversation.

How does the brief work?
The Z Serca Mazur project systemYour brief becomes a project right away
  1. We save the brief as a numbered project card in our system
  2. We prepare the proposal for acceptance in the client panel - you can also suggest a price
  3. Stages, comments and decisions are kept in one place
  4. You see every decision and progress as it happens - no digging through emails
010203040506
01What are we building?
02Where is the brand today?
03What is not working or missing?
04Which areas should we connect?
05What should change when the project is complete?
06How should we return with a concrete proposal?
Your summary

The data controller is Z Serca Mazur, the owner of this website. We use your data to answer the brief and prepare a proposal. Details and your rights: privacy policy.

We use the information you provide to prepare our response and proposal and, after acceptance, to deliver the project.
Information

Privacy

Data controller: Z Serca Mazur.

Data processed: the information entered in the brief and your contact details.

Purpose: responding to your enquiry and preparing a proposal.

Providing the data is voluntary, but necessary for us to respond.

Full privacy policy (Polish)

Cookie policy (Polish)

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