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Indicative Individual quote Depends on scope

Core scope

01Brand strategy and positioning
02Naming and verbal identity
03Visual identity and brand system
04Campaign creative direction

Starting points

Brand strategy and positioning Individual quote
Naming and verbal identity Individual quote
Visual identity Individual quote
Discuss the project ↗

Who it is for

For companies, brands and organisers that need one accountable team.

Individual services and prices

Choose a starting point. The scope can later be combined with other services.

01 Starting pointBrand strategy and positioning Individual quote

Brand direction, audiences, differentiation, offer architecture and rules for future decisions.

02 Starting pointNaming and verbal identity Individual quote

Name, taglines, tone of voice, core messages and verbal identity rules.

03 Starting pointVisual identity Individual quote

Logo or refinement of an existing mark, typography, colour, layout and core applications.

04 Starting pointBrand system and implementation Individual quote

A practical system connecting strategy, language, identity and everyday brand assets.

05 Starting pointInformation graphic 90 zł / piece

One digital publication asset.

06 Starting pointPoster / campaign creative 190 zł / project

Concept, creative production, information layout and digital file.

07 Starting pointPoster + social formats 290 zł / package

Poster plus Facebook and Instagram formats.

08 Starting pointWeb banner 120 zł / format

One publication-ready advertising format.

09 Starting pointBanner set 390 zł / package

Up to five formats for one campaign.

10 Starting pointCampaign asset kit 590 zł / package

Poster, post, story, banner and event cover.

11 Starting pointEvent visual campaign 990 zł / campaign

Key creative and a core set of publication assets.

12 Starting pointAnimated poster 390 zł / piece

Short animated social creative.

13 Starting pointConference presentation 590–2 900 zł / project

Clear template and layout of supplied content; price depends on slide count.

14 Starting pointEvent badges and signage 390–1 900 zł / package

Designs for badges, signs, wayfinding and event information.

15 Starting pointComplete event asset system 1 900–5 900 zł / package

A consistent digital and print-ready asset set, without designing a logo from scratch.

How to read the prices

Ranges are indicative and cover Z Serca Mazur services. Venues, accommodation, catering, transport, technical production, artists, security, print, licences, advertising and other suppliers are billed separately unless a specific proposal expressly includes them. The final proposal also states the applicable tax treatment.

Category scope

  1. 01Brand strategy and positioning
  2. 02Naming and verbal identity
  3. 03Visual identity and brand system
  4. 04Campaign creative direction
  5. 05Promotional and event assets
  6. 06Brand implementation across channels

Process

  1. 01Diagnosis
  2. 02Scope
  3. 03Plan
  4. 04Delivery
  5. 05Continued growth

Additional costs

Advertising budgets and external supplier costs are quoted separately.

Do you have an idea, a scope or a problem to solve?

Let us start with a focused conversation.

Tell us about your project ↗ Branding and creative
Brief / 6 steps

Let’s begin with the right questions

Six short steps. One decision at a time, followed by a clear summary before you send it.

010203040506
01What are we building?
02Where is the brand today?
03What is not working or missing?
04Which areas should we connect?
05What should change when the project is complete?
06How should we return with a concrete proposal?
Direction summary
Information

Privacy

Data controller: Z Serca Mazur.

Data processed: the information entered in the brief and your contact details.

Purpose: responding to your enquiry and preparing a proposal.

Providing the data is voluntary, but necessary for us to respond.

Direct contact

Choose the fastest route.

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