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Who it is for

For companies, brands and organisers that need one accountable team.

Method

WordPress websites: how we work.

The method should organise the work, not add unnecessary layers. We start a website with information architecture and the user journey. Design, content and WordPress are the next layers. The site should explain the offer, prove that the brand genuinely operates, lead to contact and remain a stable source for people, search engines and AI systems that use search indexes.

Technical layer

WordPress websites: what we actually check and implement.

  • Readable URLs, one logical H1-H3 hierarchy and internal linking
  • HTML available without mandatory clicks or unnecessary JavaScript execution
  • Canonical URLs, XML sitemap, metadata and schema where they have a real purpose
  • Indexing control, Search Console and analytics
  • Performance: caching, images, fonts and reducing unnecessary CSS and JavaScript
  • Core Web Vitals, mobile usability and layout stability
  • Updates, backups, security and WordPress database hygiene

Practical value

“We do not build a website simply to inflate traffic. It is the brand’s owned, controlled point of reference: offer, company data, work, knowledge, contact and content that social media, search, maps, referrals and AI answers can point to.”

Price list · starting prices

What it costs.

The same packages and prices are in our PDF proposals.

01

Landing page

from 1 490 PLN

One page for a specific offer or campaign.

  • Landing StartSingle-page landing, responsive layout, CTA or form, baseline security and performance.
    from 1 490 PLN / project
  • Landing + SEOLanding Start + technical SEO, content structure, metadata, schema, sitemap, indexing and Search Console.
    from 1 990 PLN / project
  • Landing + SocialLanding + launch communication for Facebook/Instagram, 4-6 assets, CTA and UTM.
    from 2 190 PLN / project
  • Landing 360Landing + SEO + social launch package.
    from 2 490 PLN / project
  • Landing CampaignLanding, baseline SEO, Pixel / measurement, creative and Meta campaign setup. Media budget excluded.
    from 2 990 PLN / project + Meta budget
02

Company website

from 2 990 PLN

A full company website on WordPress.

  • Company websiteResponsive company website with forms, baseline SEO, security, performance and room for growth.
    from 2 990 PLN / project
  • Website + expanded SEOCompany website + broader content architecture, technical SEO, Search Console, schema and optimisation of key pages.
    from 3 990 PLN / project
  • Advanced websiteExpanded offer, news, case studies, custom modules and stronger SEO/performance.
    from 5 490 PLN / project
03

Optimising an existing website

from 490 PLN

When the site already exists but is slow, looks poor on a phone or is hard to find in Google.

  • Existing website auditSEO, indexing, mobile, UX, performance, security, content, internal linking, schema and a prioritised action list.
    from 490 PLN / audit
  • Web RefreshFor sites with solid foundations: mobile, cache, images, errors, metadata, sitemap, baseline cleanup and performance.
    from 990 PLN / implementation
  • Web PRO - optimisation and hardeningTechnical, security, SEO, performance, mobile, UX, schema, indexing and structural improvement of an existing site.
    from 1 490 PLN / implementation
  • Large / legacy site optimisationBroader cleanup and modernisation of an existing WordPress site without automatically pushing a rebuild.
    from 2 490 PLN / implementation
04

Ongoing SEO

from 790 PLN

Monthly work on visibility in Google. No ranking guarantees.

  • Local SEOKeyword analysis, Search Console, technical improvements, existing-content optimisation, internal linking and monitoring. 6-month minimum.
    from 790 PLN / month
  • SEO GrowthLocal SEO + structure development, content, landing pages, competitor analysis and knowledge-base updates.
    from 1 190 PLN / month
  • SEO PROFor larger sites: technical SEO, content, architecture, AI Search, internal linking and ongoing development.
    from 1 690 PLN / month
  • These are starting prices. The exact scope and amount are confirmed before work begins.
  • Foundations and associations: 30% off our fee.
  • External costs, licences, suppliers and advertising budgets are billed separately.

Category scope

  1. 01Structure and content
  2. 02WordPress implementation
  3. 03Proven theme and plugins
  4. 04Technical SEO
  5. 05Administration

Process

  1. 01Diagnosis
  2. 02Scope
  3. 03Plan
  4. 04Delivery
  5. 05Continued growth

Additional costs

“Advertising budgets and external supplier costs are quoted separately.”

Questions and answers

Websites and SEO: questions and answers.

How much does a website cost?

Starting point: from 1 490 PLN / project. The amount depends on whether it is a landing page, a company website or the development of an existing site.

Do I need a new website built from scratch?

Not always. If the site has good foundations, we first check whether it can be optimised: mobile version, speed, security and SEO, instead of rebuilding it.

What does the web and SEO service include?

Landing pages and company websites, an audit of the existing site, mobile, UX and performance optimisation, WordPress security and clean-up, technical and on-page SEO, plus Search Console, structured data and indexing.

Do you offer ongoing SEO?

Yes. Ongoing SEO is delivered under contracts of 6 months or longer.

Do you have an idea, a scope or a problem to solve?

Let us start with a focused conversation.

Phone604 655 345 E-mailagencja@zsercamazur.pl
WordPress websites
Brief / 6 steps

Let’s begin with the right questions

Six short questions are enough for us to return with a clear direction for the conversation.

How does the brief work?
The Z Serca Mazur project systemYour brief becomes a project right away
  1. We save the brief as a numbered project card in our system
  2. We prepare the proposal for acceptance in the client panel - you can also suggest a price
  3. Stages, comments and decisions are kept in one place
  4. You see every decision and progress as it happens - no digging through emails
010203040506
01What are we building?
02Where is the brand today?
03What is not working or missing?
04Which areas should we connect?
05What should change when the project is complete?
06How should we return with a concrete proposal?
Your summary

The data controller is Z Serca Mazur, the owner of this website. We use your data to answer the brief and prepare a proposal. Details and your rights: privacy policy.

We use the information you provide to prepare our response and proposal and, after acceptance, to deliver the project.
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Privacy

Data controller: Z Serca Mazur.

Data processed: the information entered in the brief and your contact details.

Purpose: responding to your enquiry and preparing a proposal.

Providing the data is voluntary, but necessary for us to respond.

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